Graphic of Stewart Norman Associates header, phone number & SNA logo
 

Transfer printing on promotional gifts


This form of transfer printing relies on special paper fed through a colour printer or copying machine unlike a sublimation transfer that uses a printed dye on ordinary paper. However, both forms of transfer use heat to “transfer” the image to the substrate.

However, sublimation printing is not always the preferred transfer printing method.

Sublimation has some inherent problems printing  on dark surfaces and some sublimation printers have given up on black altogether. 

However, because transfer printing uses the paper rather than a dye as an ink carrier it is
perfectly possible to produce excellent results on dark textile substrates, yes even black, by transferring a design to lay on top of the surface of the substrate in much the same way as a screen print.

So providing the design and the substrate are right there is an application where transfer printing can be the personalisation method of choice. And this is why many traditional "screen printing" companies offer a variety of personalisation methods.

As always in personalisation it's horses for
courses and it may well be
Transfer Printing in some cases is the way to go. As a matter of fact excellent results can be obtained on such products as identity badges, name badges,  window badges, promotional coasters, award plaques, paperweights and  desk name plates among others.



Martyn Riddiough is Sales Director of Stewart Norman Associates Manufacturing Limited and has been involved in the recognition, awards and promotional business since 1983. He can be contacted at enquiries@stewartnorman.co.uk or you can validate the quality of his products at www.stewartnorman.co.uk

 

 

 



Graphic base line for personalisation of promotional gifts